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This time, we are the ones having a premiere!
In September, we revamped and redesigned our website dedicated to entertainment industry professionals doing business in our state.
The changes are intended to make essential information easier to find and to create a user experience that embodies the diversity and dynamism of the industry itself. The result is an economic development website with something for everyone. The URL is the same: LouisianaEntertainment.gov, as is the wealth of information the site provides about this booming sector and the industry-leading state incentives program that supports it. As you can see, the site’s look, feel and functionality are dramatically different.
The site aesthetic is both interactive and innovative. The dark background with bright white reverse typography and bold visuals is inspired by the creativity that is our greatest natural resource. Visitors to the homepage are immediately immersed in the show and the business: video clips of made-in-Louisiana productions leading to an overview of the industry’s economic impact, the latest industry news, and information about how to get involved in the entertainment business if you’re not already. It functions as four websites rather than one. Choose the entertainment vertical that most applies to your sector – Film, Music, Interactive or Live Performance – and the site experience and content are instantly optimized for the incentives, locations, crew and talent, business resources and projects specific to that sector.
This dynamic new approach simplifies the process of researching the state’s industry-specific incentive programs – and the process of applying. All are broken down into the detail that visitors need to make informed decisions.
The new site provides interactive maps with popout information about local film offices, stages, recording studios and more, accompanied by a travel distance calculator allowing producers to easily estimate the driving time between Louisiana’s cities.
Back by popular demand is a searchable database of locations, accommodations, talent, crew and other essential production resources in more than 60 categories, covering every corner of the state, powered by our partners at Reel Scout. There’s more, much more! We encourage you to explore on your own. A cast of dozens has worked for months to get the website to this point and we’re counting on you to let us know how well the new design works for
you, and how we can make it better. Email or call me directly with your feedback. Thank you for all you do to keep Louisiana’s entertainment
industry thriving. We hope our new website contributes to that effort.
Executive Director, Louisiana Entertainment